The Handoff Should Feel Like a Warm Introduction, Not a Witness Protection Transfer

In our last blog post about One Team, One Experience I talked heavily about alignment. If the move from online to onsite is done well, it should feel natural from the buyer’s perspective. Exciting, even. The OSC should be building anticipation, not creating confusion. It should sound more like: “I’d love for you to meet my good friend; they’re going to have a much better handle on those specific house questions and help you take the next step.”   That is a handoff.   Not:…

Social Media Marketing: Like Herding Cats?

September 14, 2010

This just tickled my funny bone and I thought I would share it for all those social media marketing pros out there.

From The Archives: Social MeetUps and TweetUps – Are They Like Online Dating?

September 6, 2010

Attending a meet up is a great way to meet people in-person who are interested and involved with social media in the Tidewater Area. It also reminded me a bit of the time I spent internet dating… When I embarked on my social media exploration I began following people with knowledge and expertise in several fields of interest. The great thing was I was not bound by their locality. I could follow, friend, and learn…

Face Of Fox 43: Sirece Dugard and Blue Gypsy Bluesfest

August 31, 2010

I’m really excited to have Fox 43 involved with the Blue Gypsy Bluesfest. They are our newest media sponsor and they are going all out. We have the brand new Face of Fox Sirece Dugard coming out to the event, doing some giveaways and having some fun with us. And she’s going to be announcing the event on the Hampton Roads Show as well. Here’s an interview with her about her new job and her…

Gaining Momentum: Positive Energy Creates Positive Results

August 28, 2010

I’m a true believer that positive energy creates positive thoughts, positive thoughts lead to positive ideas, positive ideas produce positive actions and positive actions garner positive results. That’s the operating principal behind Blue Gypsy Bluesfest and my efforts put for this charity event taking place on September 25th at Hunt Club Farm in Virginia Beach to benefit Habitat for Humanity and the Nachel’ Blues Network. I’ve been making calls, sending email and talking about this…

From The Archives: A little Inspiration "Remember to Say I Can"

August 25, 2010

Youtube is crowded with entertaining mindless videos of cats caught on ceiling fans, manatees bumping into aquarium glass, and giant slides that will land you in a kiddie pool of water…but every once in a while you come across a gem that brings tears to your eyes and teaches you real life lessons. This is why social media can have such an amazing impact on our lives. I used to teach kids team building, leadership…

Frequently Asked FB Question: How Do You Tag Someone in a Status Update

August 22, 2010

This is a very remedial blog post for novice facebook users who would like more dynamic interaction with their friends, networking buddies, and old high school friends. Many people are aware of how you hot link a person in a status update, but since I’ve had 3 people in the last week ask me how I do it, I decided (In the interest of being on vacation and still wanting to put up a post)…